E - Conference Universitas Merdeka Malang, International Conference on Hospitality and Tourism Studies (ICONHOSTS) 2021

Font Size: 
Identification Of The Sustainability Of Culinary Smes During The Covid-19 Pandemic
Widji Astuti

Last modified: 2022-01-09

Abstract


Business sustainability is entrepreneurial success. Measurement of business sustainability is social, economic and environmental. This study aims to identify determinants of business sustainability, especially in culinary SMEs during the COVID-19 pandemic. The Data collected using questionnaires from surveys were analyzed using quantitative descriptive statistics. The results show that millennials are culinary entrepreneurs. Successively, business sustainability is shaped by economic, social and environmental. The most appreciated is the economy through a statement of in the midst of the Covid 19 pandemic, being able to provide welfare to staff. Culinary SME managers in the study are still weak in paying attention to the environment in building sustainable businesses, through use of ecogreen materials and products.

Keywords


Entrepreneurial; Business Sustainability; Culiner SMEs; Covid-19

Full Text: PDF 142-146