Last modified: 2022-01-28
Abstract
This Study aims to analyze the Empowerment Strategy Of Micro, Small, and Medium Enterprises in Bone Bolango Regency. This Study applies the descriptive quantitative method. The data collection technique uses interviews, observation, and documentation. The data analysis uses the Miles and Huberman Model. The result indicates that (1) the Micro, Small, and Medium Enterprises (MSMEs) empowerment strategy in Bone Bolango Regency can be carried out by MSMEs development stakeholders and MSMEs performer in three main ways, namely the capacity development strategy (bussines support system development program for MSMEs), comprehensive empowerment strategy (program to develop entrepreneurship and competitive advantage for MSMEs) and Protection strategy (Program to create a conducive business climate). (2) Factor the support the empowerment of Micro, Small, and Medium Enterprises (MSMEs) in Bone Bolango Regency, namely the optimization of social networks based on local wisdom, competence, and the role of stakeholders in MSMEs, and the competencies of MSME performer. Meanwhile, the inhibiting factors in empowering Micro, Small, and Medium Entreprises (MSMEs) in Bone Bolango regency are the use of technology, commitment from MSMEs performers, and capital problems that is not followed with an understanding of financial management, (3) The MSMEs development model is the Integrated MSMEs Digitization model. It is a combination of development carried out by MSMEs development development stakeholders and certain responsibilities such as the government to icrease production skills and intervention in raw materials, in banking is to ease the capital, and universities are in community service in terms of effective financial literacy where all activities are conducted by utilizing an essential integrated system in terms of production and marketing.
Keywords: Empowerment, MSMEs, Strategy